storynomics

storynomicsの商品一覧です。「Summary of Robert McKee & Thomas Gerace's Storynomics (English Edition)」(￥615)や「Summary of Robert McKee & Thomas Gerace's Storynomics【電子書籍】[ ? Everest Media ]」(￥500)、「Сториномика: Маркетинг, основанный на историях, в пострекламном мире (Storynomics: Story-Driven Marketing in the Post-Advertising World) (Russian Edition)」(￥892)など

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storynomics

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Summary of Robert McKee Thomas Gerace 039 s Storynomics【電子書籍】 Everest Media

Сториномика: Маркетинг, основанный на историях, в пострекламном мире (Storynomics: Story-Driven Marketing in the Post-Advertising World) (Russian Edition)

絶版トミカディズニーリゾート限定トミカトイストーリーザークのZカークレイジーミニカーサークルケース付アマゾン倉庫発送

Storynomics: Story Driven Marketing in the Post-Advertising World

Storynomics: Story-Driven Marketing in the Post-Advertising World (English Edition)

トミカドリームトミカライドオントイ･ストーリーお店に変身ピザプラネット･トラック

Storynomics Story-Driven Marketing in the Post-Advertising World【電子書籍】 Thomas Gerace

Summary of Robert McKee & Thomas Gerace's Storynomics (English Edition)

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価格￥615

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Summary of Robert McKee & Thomas Gerace's Storynomics【電子書籍】[ ? Everest Media ]

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価格￥500

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商品の説明

＜p＞Please note: This is a companion version & not the original book. Sample Book Insights: #1 The history of advertising is long and complicated, but it all started with newspapers. As the popularity of these publications grew, so did their revenue. As a result, they were able to lower their subscription costs, which allowed them to sell more papers. #2 The first completely ad-supported media was television, which began in the 1940s. It outperformed all other media because it combined mass reach, a rich visual medium for messaging, and guaranteed audience attention. #3 In 2006, the cost of targeted online video ads surpassed that of television advertising, because pre-roll ads on YouTube and interrupt ads on Hulu guaranteed viewership and online delivery allowed more powerful ad targeting. #4 By 2005, broadband adoption in the home surpassed dial-up in the United States. With this faster connection came a game changer for consumers: choice.＜/p＞画面が切り替わりますので、しばらく...

Сториномика: Маркетинг, основанный на историях, в пострекламном мире (Storynomics: Story-Driven Marketing in the Post-Advertising World) (Russian Edition)

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価格￥892

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絶版トミカディズニーリゾート限定トミカトイ・ストーリーザークのZカークレイジーミニカーサークルケース付アマゾン倉庫発送

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価格￥2,780

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Storynomics: Story Driven Marketing in the Post-Advertising World

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価格￥5,265

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トミカドリームトミカライドオントイ・ストーリー TS-09 ハム&アンディのイス

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価格￥995

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ディズニーリゾート限定トミカスタージェット（バズライトイヤー）

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価格￥3,980

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Storynomics: Story-Driven Marketing in the Post-Advertising World (English Edition)

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価格￥2,083

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Storynomics【電子書籍】[ Robert McKee ]

ショップ楽天Kobo電子書籍ストア

価格￥1,600

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商品の説明

＜p＞Estamos hechos de relatos y, hoy m?s que nunca, aprender a transmitirlos es la v?a m?s efectiva para entusiasmar y atrapar la atenci?n del p?blico. Este libro re?ne el talento de dos genios en el tema.＜/p＞＜p＞Robert McKee es el gur? del guionismo. Reconocidos dramaturgos, escritores y directores creativos ーentre ellos las mentes maestras detr?s de Breaking Bad, The Crown o El lobo de Wall Streetー han tomado el seminario de este autor del que se desprende ＜em＞El guion,＜/em＞ la biblia para quien desee contar una gran an?cdota con maestr?a.＜/p＞＜p＞En ＜em＞Storynomics＜/em＞, McKee se une a Tom Gerace, experto en marketing digital, quien ha asesorado con ?xito a organizaciones como Samsung, Microsoft, Nike, IBM y Phillips. Basados en estrategias de storytelling y estudios de mercado, los autores crearon el concepto storynomics: el arte de vender a trav?s de contar una historia contundente.＜/p＞＜p＞No importa si se trata de anuncios en redes, una publicaci?n period...

トミカドリームトミカライドオントイ･ストーリーお店に変身 ! ピザプラネット･トラック

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価格￥7,800

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Storynomics Story-Driven Marketing in the Post-Advertising World【電子書籍】[ Thomas Gerace ]

ショップ楽天Kobo電子書籍ストア

価格￥2,427

商品の詳細ページへ(楽天市場)

商品の説明

＜p＞＜strong＞Based on the hottest, most in-demand seminar offered by the legendary story master Robert McKee -- ＜em＞Storynomics＜/em＞ translates the lessons of storytelling in business into economic and leadership success.＜/strong＞＜/p＞＜p＞Robert McKee's popular writing workshops have earned him an international reputation. The list of alumni with Academy Awards and Emmy Awards runs off the page. The cornerstone of his program is his singular book, ＜em＞Story＜/em＞, which has defined how we talk about the art of story creation.＜/p＞＜p＞Now in ＜em＞Storynomics＜/em＞, McKee partners with digital marketing expert and Skyword CEO Tom Gerace to map a path for brands seeking to navigate the rapid decline of interrupt advertising. After successfully guiding organizations as diverse as Samsung, Marriott International, Philips, Microsoft, Nike, IBM, and Siemens to transform their marketing from an ad-centric to story-centric approach, McKee and Gerace now bring this knowledg...

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